Category Archives for Content Marketing

Content Marketing Statistics and Trends for 2018

Content marketing is becoming more and more popular. Research from the Content Marketing Institute (CMI) indicates that 91% of B2B and 86% of B2C marketers plan to use content marketing in 2018. Even Google Trends indicates it’s on the increase: The latest stats and trends in the infographic below show how marketing teams are creating, distributing, and measuring their […]

Continue reading

How to Spice Up Your Content with Sensory Words

Have you ever been sucked into a book, completely absorbed by the story?  When this happens, the writer has painted a picture so vivid that you can imagine it in clear detail.  How do they accomplish this? What’s their secret? – They evoke the senses to transfer their imagination to you. Is that something you would like to learn? Then […]

Continue reading

How to Become a Better Writer with Grammarly

I’ve read plenty of blog posts that tell you all about how to write a blog post. You’ve probably read them too. The ones that tell you: “You’re not at college now – no need for a formal writing style. You can write short paragraphs or even one-word paragraphs.” The rules you learned at school can now be broken. And […]

Continue reading